PROJECT CASE STUdieS
BESTSELLING AUTHORS
Publishing
app & website dev
VIDEO PRODUCTION
shopify
MARKETING
Communities & Podcasts
ANIMATION
Bestselling authors
For a selection of bestselling authors, the goal was to create engaging digital experiences that reflected their unique voices while helping them shape their promotional strategies. This involved designing elegant websites for authors like Julie Satow, Mary Morris, Anne Applebaum, Kevin Kwan, and John Grisham, paired with tailored digital marketing and email strategies. These efforts enabled authors to engage authentically with their audiences while collaborating effectively with publishers for cohesive, impactful campaigns.
Kevin Kwan | Website Dev
The digital home for Kevin Kwan bursts with opulence, extravagance, and flair, just like his stories. The immersive visuals and glamorous layout increased user engagement by 30%, with a surge in media inquiries by 20%. The site invites visitors to lose themselves in a colorful world of wealth and wit, making each visit feel like stepping into a lavish story.
Julie Satow | Website/Social Media Strategy
The digital presence for Julie Satow captured New York’s golden age with an elegant design connecting readers and journalists. A targeted social media and email strategy helped propel When Women Ran Fifth Avenue to the New York Times Bestsellers list. Engagement rose by 30%, expanding media coverage and solidifying the website as a tribute to Julie’s storytelling.
John Grisham | website Dev
The John Grisham website mirrors the suspense of his thrillers—sleek, sharp, and captivating, giving fans an engaging hub for exploring novels and accessing media content. The professional and effective design led to a 40% increase in book page views and a 25% rise in pre-orders, transforming each click into a gripping chapter of the storytelling experience.
MARY MORRIS | WordPress Dev
The website for Mary Morris provides a warm, colorful, and inviting space for exploring books, events, and creative insights. The engaging design increased book page visits by 25% and boosted event attendance, drawing readers deeper into a literary journey that feels intimate and meaningful.
ANNE APPLEBAUM | WordPress dev
The Anne Applebaum platform delivers insights with clarity and depth, letting her work shine without distractions. The minimalist design made the extensive body of work accessible, leading to a 30% rise in article views and a 20% increase in time spent on the site—putting expertise front and center for an engaged audience.
APP & WEBSITE DEV
These top-branded projects spanned a wide range of industries, each requiring a tailored approach to multimedia and app development. The platform for Steele Training was designed to foster community engagement through interactive fitness tools. Kuester Commercial and The Destination Club required professional websites that effectively showcased high-value properties and exclusive experiences. The Restorsea website captured the essence of their skincare expertise with a polished, visually appealing design. In-store tablets for L’Oréal and Vichy offered an educational, interactive experience to guide customers on their skincare journey. Multimedia production at Domtar involved building in-house video and animation capabilities to enhance brand storytelling both internally and externally. Each project successfully balanced user-centered functionality with striking aesthetics, delivering impactful digital experiences.
L’OREAL & VICHY | TABLET APP DESIGN & Dev
The in-store tablet experience for L’Oréal and Vichy educated customers on skin health while recommending tailored products. This immersive experience enhanced engagement, increased product understanding, and led to higher in-store conversions, underscoring L’Oréal and Vichy’s dermatological expertise.
restorsea | website Dev
The website for Restorsea serves as the main storefront, reflecting the brand’s luxury skincare expertise with a clean, visually stunning design. A tailored social media and email strategy boosted engagement, effectively showcasing Restorsea’s science-backed approach and elevating its presence in the natural skincare market.
STEELE TRAINING | APP & WEBsite Dev
The Steele Training platform motivates fitness enthusiasts with electrifying visuals, real-time tracking, and community-driven tools. The result was a 40% surge in user engagement, with members embracing the platform as a source of empowerment—turning workouts into personal triumphs with every interaction.
DOMTAR | MULTIMEDIA PRODUCTION
The multimedia platform for Domtar enhanced brand storytelling across North America and Europe. An in-house production studio cut outsourcing costs by 40%, while the “Domtar in :60” video series boosted internal engagement by 20%, making communications more effective and impactful.
The Destination Club | WEBsite Dev
The Destination Club site offers a doorway to luxury—private jets, breathtaking escapes, and once-in-a-lifetime experiences. The glossy, high-end design boosted property views by 35% and membership inquiries by 20%, turning every visit into a preview of a dream lifestyle available only to those seeking the ultimate in luxury.
KUESTER COMMERCIAL | website Dev & MARketing
The website for Kuester Commercial balances professionalism and opportunity, with a sleek approach to showcasing prime properties. The polished design led to a 25% increase in inquiries, positioning Kuester as an industry leader and making commercial real estate exploration easy and credible.
SHOPIFY STORES
For both Kickass Footwear and Teak Plus, the goal was to create Shopify stores that offered seamless shopping experiences while embodying each brand’s distinct personality. Kickass Footwear’s store needed to be bold and expressive, with vibrant product galleries that captured the edgy, artist-driven designs of the brand. For Teak Plus, the focus was on presenting luxury teak furniture in an elegant, visually immersive setting that mirrored the quality of the craftsmanship. Both projects prioritized intuitive navigation, stunning visuals, and a smooth checkout process—ensuring that customers could move effortlessly from exploration to purchase while fully experiencing the brand’s identity.
Kickass footwear
Kickass Footwear turns shoe shopping into an adventure through bold, artistic expression—each shoe becomes a wearable masterpiece. Conversions jumped by 20%, and users spent 40% more time exploring vibrant product galleries, creating an experience that fused art, fashion, and individuality seamlessly.
Teak Plus
Teak Plus brings luxury craftsmanship to life online, transforming the digital space into an immersive showroom where each teak piece tells a story. The stunning design led to a 20% increase in page views and a 15% rise in conversions, with customers describing it as a bespoke gallery that made browsing a journey of timeless beauty.
Communities & Podcasts
These projects focused on building digital experiences that foster learning, community, and engagement. How Books Work extended the podcast into a full digital journey, providing listeners with rich show notes, additional resources, and deeper insights into the world of book publishing. Children’s Peace Initiative centered on creating an interactive platform that nurtured empathy and conflict resolution skills in young minds through vibrant visuals and accessible tools. Circle of the Panda was developed as an inclusive online community, offering specialized activities like art and martial arts for children with special needs, while also supporting families through real-time pop-up events. Each project prioritized connection, knowledge-sharing, and empowering users to grow and thrive in their unique communities.
HOW BOOKS WORK | Podcast Production
How Books Work brings book publishing to life, transforming each podcast episode into an interactive journey with detailed show notes and extra resources. Episode downloads rose by 30%, as listeners became more engaged learners, deepening their connection to the publishing world and exploring beyond the podcast.
Children’s Peace Initiative | ONLINE COMMUNITY
Children’s Peace Initiative sparks a revolution of kindness, using vibrant interactive tools to teach empathy and conflict resolution in an adventurous way. The engaging, colorful design resulted in a 25% spike in downloads, with both kids and teachers praising the platform for making peace-building fun and impactful—turning it into a hub for building a kinder future.
Circle of the panda | Online Community
Circle of the Panda provided an inclusive community where children with special needs explored art, dance, and more, surrounded by support that helped them thrive. The vibrant platform helped children grow in confidence, while live pop-up events brought families together, creating a lasting impact that extended well beyond the screen.