HOW BOOKS WORK
Podcast production
Overview
The How Books Work website extended the podcast experience into an interactive digital journey. The platform was designed to transform episodes into immersive explorations with rich show notes, detailed resources, and related content to deepen listener engagement.
Outcome
The enriched user experience drove a 30% increase in episode downloads, as listeners became more engaged with supplementary content. This transformed the podcast into a resourceful learning hub, solidifying the audience’s connection to the world of publishing.
When we dream—as when we brainstorm or free-associate—we withhold judgment, allowing ourselves to consider ideas we might otherwise dismiss and to confront emotional truths we would rather resist.
— ALICE ROBB | Author & Podcaster